Jim Riswold, driving force behind some of Nike’s most memorable ads, dies at 66
August 14, 2024
Longtime Wieden + Kennedy executive Jim Riswold died from complications from cancer. Riswold was diagnosed with leukemia in 2000 and treated by Brian Druker, M.D., at OHSU. In 2011, Druker and Riswold gave a TED Talk together, and remained friends. Druker says, “What was remarkable about Jim is that if you do a search on him, you realize he created all of the iconic Nike advertisements and he hung out with Michael Jordan and Charles Barkley and Tiger Woods, and he’d never sit around and say, ‘I was hanging out with Michael Jordan.’ He was just a regular guy with a great sense of humor.”